Helping founders & CMOs grow direct-to-consumer commerce brands through pretty privilege 🐎

Brand Design

Brand Consulting

Marketing Strategy

Creative Direction

User Experience Design (UED)

Corporate Training

Strategic Planning

Brand Design Brand Consulting Marketing Strategy Creative Direction User Experience Design (UED) Corporate Training Strategic Planning

Sneakprint Brand Identity Design 2023

Sneakprint Brand Identity Design, Web Design 2023

About

How you look impacts how you show up

The same is true for your brand. I help founders and CMOs start and scale food, fashion, beauty and wellness brands through brand strategy and identity design.

LUNA Hair + Body, Identity Design, Packaging 2022

Portfolio

Give your brand a hot af real-world identity

  • Kwikish

    Strategy, Identity Design, Packaging – 2024

  • HOSTED Brand Identity

    HOSTED

    Strategy, Identity Design, Email Marketing — 2023

  • Sneakprint

    Sneakprint

    Identity Design, Web Design –– 2023

  • Logan & Friends - Pioneering a bold new era in education

    Logan & Friends

    Strategy, Identity Design, Web Design — 2023

  • Theyo

    Strategy, Identity Design, Packaging –– 2022

  • Acid Food & Wine Bar - Doing Things Differently

    Acid Bar

    Strategy, Identity Design, Web Design –– 2022

  • LUNA Hair + Body

    LUNA Hair + Body

    Identity Design, Packaging — 2022

  • Seven Store - Elevated Everyday Wear

    Seven

    Strategy, Identity Design –– 2022

  • Conversation Lab

    Conversation Lab

    Brand Strategy, Identity Design — 2022

  • REDBAT Posse + Dear Friends

    Event Brand Collateral — 2022

  • From Phoenix

    From Phoenix Candle Company

    Identity Design, Packaging –– 2021

  • Zulzi

    Brand Collateral –– 2021

  • Masodi Organics

    Masodi Organics

    Brand Strategy — 2022

Now Booking 2025

Now Booking 2025

Case Study

Making West-African cooking easy and accessible

Developing a vibrant brand identity, packaging, and social playbook for quick-prep West African meal kits

○ Kwikish Social Playbook, Brand Identity, Packaging –– 2024

Newsletter

Sometimes I write

✸ Newsletter
How to do your own brand audit
How to do your own brand audit

Tired of aimless marketing? Conduct your own brand audit and unveil your brand's true potential. This guide explores five key areas - problem, positioning, identity, content, and conversion - to help you refine your message, stand out from the crowd, and connect with your target audience.

If you don’t plan your life, Jan will ☝🏾
If you don’t plan your life, Jan will ☝🏾

Posting your 2024 INs and OUTs is hot-trend that many are missing out on because they think goal-setting is girly. Stop being goofy, sir – what are your 2024 New Year’s Resolutions?

Acid Food & Wine Bar
Acid Food & Wine Bar

Strategy, identity design and squarespace website design and development for Acid; a femme-led food and wine bar in Johannesburg, South Africa

Relax.gif
The Importance of White Space in Design (and life lol)

Please don’t ask me to make the logo, the fonts, the anything bigger – 😭 and why design principles are actually life principles too.

Workshops & Events

Sometimes I teach

I’ve had the privilege of guest lecturing at institutions like the University of Johannesburg and Open Window Institute, focusing on the power of personal branding.

My hands-on workshops at 99 Juta and collaborations with The Design Kids SA in Cape Town have allowed me to connect with and inspire budding designers and brand enthusiasts.